About SilverEdge


We make point of sale easy

Let us specialize in point of sale, so you can focus on doing what you love, running your business.

Putting the small business owner first.

Our Story

SilverEdge was founded as “PFC Payment Solutions” in 2004, setting up shop in Greeley Colorado. Back then small businesses were being crushed by costs and fees with their payment processing. Our founders, Ken and Amy Salazar, knew they could step in and eliminate the middleman markup by offering direct processing, saving small businesses a ton of money.

As the company grew we built our own office building in Loveland, CO in 2008. In 2010 we became simply “Payment Solutions.”

With the birth of new technology, the industry evolved immensely and “Payment Solutions” we knew we wanted to continue to be ahead of the curve. We started partnering with a variety point of sale solution companies in 2012 to provide our clients with the top of line technology in every niche. This new venture needed a new name so “Payment Solutions” transformed into “SilverEdge” in 2013. After many years of success and being recognized as a leader in the small business payments space, SilverEdge was acquired by Madwire / Marketing 360®. Marketing 360® (owned by Madwire) is the #1 marketing platform® for small business. Madwire & Marketing 360® represent bringing excellence to small businesses not only in Colorado but across the United States. 

Today, SilverEdge is passionate about helping small to medium-sized businesses find the perfect point of sale and credit card processing solutions for their unique business. We are passionate about offering unbeatable customer service and are relentless in improving our products and services to meet the needs of today’s SMB owner.


SilverEdge Making Business Richer


Payment Solutions


PFC Payment Solutions


Proven recipe for success.

Our Process:

  • 1. Analyze

    We conduct an evaluation of your business needs and match them to the right tools for the job.

  • 2. Partner

    When you sign up to do business with us, we become your partner in success.

  • 3. Setup

    Getting started the easy way: onboarding, training, inventory or menu building, reports, and accepting payments.

  • 4. Support

    We are here to help you every step of the way from troubleshooting to advanced features.

  • 5. Success

    When you succeed, we succeed – so let’s do this together.

Service is our business.

Customer Service:

Service. Service. Service. Our focus is on providing our clients the best possible experience from our first phone call to our last, although we hope that never happens. We are here for you to help you select and implement the right point of sale system or credit card terminal for your business.

24/7 client support line with 7 second answer times

Onboarding assistance including inventory and menu building

Training on your new pos system or credit card terminal

Ongoing support for as long as you work with us

Best practices advice to improve your business efficiency

Continuing education through blogs, newsletters and webinars

Excellence focused leadership.

Executive Team:


Ken Salazar

President and CEO

Ken is the CEO and founder of SilverEdge. Ken and his wife, Amy, founded the company in 2004 on the principles of helping small to medium-sized businesses grow and succeed in the ever-changing market. Ken has led his startup since its creation and has been a critical driver in leading the business to become a top provider of cutting edge business solutions to businesses all across the nation.


Dennis Porter

VP of Operations

Dennis brings extensive payment industry experience to the role as Vice President of Operations at SilverEdge. Dennis facilitates and guides the creation, execution, and measurement of operational plans designed to power SilverEdge’s successful future. He works closely with all SilverEdge departments to provide an exceptional customer experience, with sales and support of new and enhanced products and services.


Becky Ross

VP of Marketing

Becky is a dynamic marketing leader with a career focused on marketing both B2B and B2C companies. Operating with small teams and small budgets force her to push the boundaries of creativity and productivity every day. She is passionate about helping small and medium businesses grow their bottom line through constantly iterating, measuring and raising the bar.

SilverEdge gives back to our communities.


We believe in supporting our people and our towns, it’s even one of our four Core Convictions –  “Give back to the community through service and economic support.” We are dedicated to supporting and participating in the communities we live and work in.

Volunteer Time

SilverEdge provides each of its team members with 4 complimentary hours a quarter to take off from work and volunteer in the community. This can be for a cause they are passionate about personally or for a team volunteer activity.

Monetary Support

SilverEdge has created a program called United We Give. The program enables SilverEdge’s clients to donate a portion of the credit card transactions fees they pay to United Way at no cost to them. For every credit card transaction placed through oneof SilverEdge’s clients a portion of the proceeds goes directly to United Way.

Organizations We support

Organizations we support

Awards & Recognition

Contact Us

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